" \u003cdiv class=\"ja-job-details\"\u003e \u003ch2 class=\"title\"\u003eSenior Brand Strategist\u003c/h2\u003e \u003cdiv class=\"meta\"\u003e \u003cul class=\"classifications\"\u003e \u003cli data-id=\"18897\"\u003e PR/Comms \u003c/li\u003e \u003cli data-id=\"18898\"\u003e Brand Manager \u003c/li\u003e \u003cli data-id=\"18899\"\u003e Singapore \u003c/li\u003e \u003cli data-id=\"18900\"\u003e Permanent / Full Time \u003c/li\u003e \u003c/ul\u003e \u003cp class=\"date-posted\"\u003e 24/10/2026 \u003c/p\u003e \u003c/div\u003e \u003cdiv class=\"description\"\u003e \u003cdiv\u003eAbout the job\u003c/div\u003e We are looking for:\u003cbr\u003e \u0026nbsp;\u003cbr\u003e A Senior Brand Strategist who understands how to build brands and\u0026nbsp;power growth for high-value clients in the Asian markets and beyond.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e The opportunity is to work with both emerging and established brands across multiple industries from the service sector (banks, telcos, airlines, energy) to retail, destination and tech.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e Our head office is based in Singapore but you do not need to be based there. You will report to and working closely with Senior Management: Senior Strategy Consultant and Client \u0026amp; Operations Director.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e Specifically, the role would involve working with the client as well as internal\u0026nbsp;creative and programme management teams to Identify and understand the wants, needs and motivations of key audiences for the brand. We are looking for\u0026nbsp;someone who can:\u003cbr\u003e \u0026nbsp;\u003cbr\u003e Your primary role will require:\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eStakeholder Engagement:\u003c/strong\u003e Connect with leaders and senior management to understand the strengths and challenges of the organisation and its brand building capabilities. You will be at the forefront of developing strategic solutions that are easily understandable, ownable, and actionable across stakeholder groups.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eDevelop Brand Stories and Strategies:\u0026nbsp;\u003c/strong\u003eUse data to devise a short or long-term strategy to build brand love and market share. Deliver ideas and insightful concepts that set brands apart from competitors, creating a strong position for market growth and recognition across various media channels.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eResearch \u0026amp; Analysis:\u0026nbsp;\u003c/strong\u003eUnderstand clients\u0027 current business, competitors, marketing strategies, customer profile, and market share to develop a strong sense of strengths, weaknesses, and opportunities to improve brand positioning. Glean insights and project trends, future possibilities and opportunities based on the analysis.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eUnderstanding Data: \u003c/strong\u003eGather and assess a wide array of qualitative and quantitative \u0026nbsp;data, ranging from user experience research, google analytics, customer \u0026nbsp;feedback to surveys measuring brand engagement etc.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eWrite Brand Strategy Documents:\u0026nbsp;\u003c/strong\u003eDevelop the client\u0027s brand story and articulate the future strategy, building brand high quality, client-ready documents and providing guidelines to various stakeholders and departments to ensure consistency for brand expression and experience.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eClient Engagement: \u003c/strong\u003eEngage and inspire audiences with findings, \u0026nbsp;concepts, and ideas, through presentations and workshop, to fine-tune direction and content\u0026nbsp;throughout the process.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eCollaborating with Creative and Dev Teams: \u003c/strong\u003eTo aid and guide in translating the brand strategy or story cross-channel brand experiences, marketing campaigns or internal engagement drives.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eContribute to the Sales Process:\u003c/strong\u003e Provide high level strategic and commercial input at the proposal stage to help build confidence in the Bonsey Design proposition and competence.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot; \u003cstrong\u003eGuide and Mentor Strategy Colleagues:\u003c/strong\u003e As a Senior Strategist, you will be expected to guide, direct and mentor other strategists in the team to ensure powerful and coherent strategy recommendations and presentations, ensure quality control and develop strategy related skills sets\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e You will ideally have:\u003cbr\u003e \u0026middot;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;5+ years of work experience in a brand development role, ideally a specialist in strategy and brand building\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;Strong experience across multiple industries and sectors\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;Excellent interpersonal and communication skills, both written and verbal. High level fluency in English is a requirement. Additional regional languages are desirable, but not essential.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;Excellent presentation software skills (PowerPoint / Keynote / Google Slides)\u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026nbsp;\u003cbr\u003e Your salary/package will be:\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u0026middot;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;For discussion.\u0026nbsp;Flexible, based on your experience level.\u003cbr\u003e \u0026nbsp;\u003cbr\u003e We are:\u003cbr\u003e \u0026nbsp;\u003cbr\u003e \u003cstrong\u003eBONSEY DESIGN\u003c/strong\u003e: An independent team of brand strategists, designers and project managers with over 30 years\u0027 experience of helping clients adapt and grow in the fast-moving markets of Asia. We manage projects across multiple sectors, from banks and airlines to packaged goods, technology and new media. What they all have in common is a focus on mastering transformation to create lasting consumer and business impact.\u003cbr\u003e Requirements added by the job poster\u003cbr\u003e - Working in a remote setting\u003cbr\u003e - 5+ years of work experience with Brand Consulting\u003cbr\u003e - 3+ years of work experience with Analytical Writing\u003cbr\u003e - Working in a hybrid setting \u003c/div\u003e \u003cdiv class=\"apply\"\u003e \u003ca class=\"back-link\" href=\"#\" title=\"Back to search results\"\u003eBack to search results\u003c/a\u003e \u003cinput type=\"button\" class=\"ja-button\" data-job-id=\"4481092\" value=\"Apply Now\" title=\"Apply Now\" /\u003e \u003c/div\u003e \u003c/div\u003e "